Essentials
Data Studio Analytics setup agency
Get 24/7 visibility on your marketing performance, with a Data Studio dashboard connectable to 150+ data sources including Meta/Facebook/Instagram - Google Ads - Outbrain - Taboola - Snapchat Ads - TikTok Ads - Google Analytics - Firebase - Pinterest Ads, the ability to select the data to retrieve, display the data in various formats (KPIs, charts, tables), export the reports, and schedule automated email deliveries.
The mission
Design and deploy an analytics dashboard on Google Data Studio to get a live report of the KPIs of your choice and of the overall performance of your marketing channels - 24/7.
Objectives
- Define the elements wanted in the dashboard (KPIs) and their format (chart, list, key figure, other)
- Identify the list of data sources and the possible external connectors
- Integrate the data sources and connectors into Google Data Studio
- Integrate the dashboard and its elements
- Ensure the quality of the data retrieved from the various sources
- Ensure the quality of the displayed data (filters, range configuration, ...)
- Ensure the clarity of the information and the smoothness of use
Key steps
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Scope framing
- identification of the funnel and KPIs to track
- identification of the data sources and required access
- definition of the dashboard structure (pages, lists of elements, display formats)
- identification of the third-party connectors and tools
- other functional or technical specifications (default date ranges, filters, ...)
- identification of possible watchpoints
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Environment preparation
- retrieval of access to the data sources
- creation of the blank dashboard
- creation of the accounts for the third-party connectors and tools
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Integration
- addition of the data to the dashboard
- layout of the dashboard
- go-live
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Follow-up
- review of the option to benefit from 24/7 support and monitoring + a monthly performance review
Options
- Additional data source: €195 excl. VAT