Advisory Build Your Brand Guidelines
Build operable brand guidelines, designed to be used by your teams and providers, to accelerate and align all brand productions.
Published pricing, fixed-fee missions.
124 services
Build operable brand guidelines, designed to be used by your teams and providers, to accelerate and align all brand productions.
Leverage OOH billboard advertising for massive, local reach, a brand-image and acquisition lever complementary to digital, to be framed according to the locations.
Leverage the ad inventory of retail leader Amazon, with 15 different ad formats and placements across the group's platforms, targeting centered on purchase behavior, and advertising technology enabling continuous campaign optimization and scaling.
Leverage the must-have acquisition channel for Apple's App Store, with hyper-qualified "inbound" keyword-based targeting, the ability to create multiple app pages depending on the ads, perfectly precise first-party performance reporting, all of which lets you rank almost systematically first in search results while keeping your budget under control.
Leverage the power of SEO with blog articles, optimized for organic search as well as for converting visitors into customers, with a length of 1500 to 1600 words allowing you to stand out from the competition and reach the best quantitative and qualitative ranking in search results.
Leverage the power of SEO with blog articles, optimized for organic search as well as for converting visitors into customers, with a length of 500 to 600 words allowing you to rank qualitatively on specific keywords and topics in search results.
Get key insights on your competitors, with an operational and strategic marketing audit, in-depth research into the competitors' levers / tools / targets / messages and other marketing components, the identification of the key tactics and strategies, the identification of the watchpoints, and a strategic analysis to position the brand and its opportunities against the competitors.
Leverage Bitmedia, the pioneering crypto / blockchain / web3 advertising platform, with the largest specialized distribution force, effective targeting particularly on placements and location, controlled serving frequencies and costs, and excellent precision in performance reports.
Leverage the power of wallet-based targeting in web3, thanks to Blockchain Ads technology, preserving confidentiality and privacy in web3 while multiplying results with commercially hyper-qualitative targeting and absolute transparency.
Leverage the #1 web3 browser, with the highest advertising attention level in the world on Brave, thanks to user opt-in and users being rewarded in exchange for their attention, 200+ content categories for targeting, and some of the best median ad performance on record.
Get maximum results from your emailing campaigns with an editorial calendar designed to engage the audience and save hours of brainstorming and research, while ensuring alignment with the brand strategy.
Get 12 months of visibility for your social networks with an editorial calendar of content designed to reach your objectives, hours of brainstorming and research saved, and alignment with the brand strategy.
Get 12 months of visibility for your blog with an SEO-oriented editorial calendar, structuring your SEO conquest strategy over time, content designed to reach your objectives, hours of keyword research and analysis saved, and alignment with the brand strategy.
Leverage the channel wrongly underestimated by brands: 100% personalized direct mail campaigns, a very high response rate thanks to the under-exploitation of this channel, a strong impact thanks to a creative aesthetic approach combined with its differentiation from today's dominant digital strategies, and above all the feelings of building a close relationship and of a duty to reply or act in return.
Leverage automated direct mail to reach a physical target at scale: an underused channel, complementary to digital, once the print + drop-off chain is industrialized.
Leverage the power of the Cointrafic platform specialized in crypto / blockchain / web3 advertising, with the widest diversity of placements across both Native Ads and Display, effective targeting particularly for geo-targeting, controlled costs, and absolute transparency in performance reports.
Get better performance in phone prospecting (cold calling), with an identification of weaknesses and watchpoints in real conditions, a challenge of your approach integrating current and past performance, intensive operational experimentation of new approaches, and a final consolidation allowing you to immediately deploy a new, better-performing model.
Leverage the highest-ROI B2B acquisition channel: cold mailing has an extremely low running cost once the right strategy has been identified and structured, near-infinite scalability potential, excellent durability through the ability to activate the same prospect several times without time limit, and low conversion friction thanks to calls to action within the emails or prospect engagement through an email reply.
Leverage creativity to maximize the distribution of your press release, catch the attention of and win over the media, optimize the understanding of the message to convey to the final audience, and thus get maximum coverage as well as final results.
Get maximum coverage with an impactful press release, written following a proven structure, designed to stand out from the thousands of other releases received daily by the media, while delivering a consistent message and providing all the elements needed to maximize the impact of the coverage.
Get more orders on Uber Eats by leveraging the funnel data provided by Uber, focusing on A/B/z tests adapting the ordering journey through the menu structure and its content (texts, images), significantly increasing results (with a 2.5% conversion rate: a +2.5% increase = 2x more orders).
Get 24/7 visibility on your marketing performance, with a Data Studio dashboard connectable to 150+ data sources including Meta/Facebook/Instagram - Google Ads - Outbrain - Taboola - Snapchat Ads - TikTok Ads - Google Analytics - Firebase - Pinterest Ads, the ability to select the data to retrieve, display the data in various formats (KPIs, charts, tables), export the reports, and schedule automated email deliveries.
Leverage the secret weapon of Discord growth hacking, with the ability to send up to 1.7 million DMs per day, qualified targeting through the selection of Discord servers, and major scalability thanks to the infinity of Discord servers existing and being created every day.
Leverage the secret weapon of Discord growth hacking, with the ability to send up to 1.7 million DMs per day, qualified targeting through the selection of Discord servers, and major scalability thanks to the infinity of Discord servers existing and being created every day.
Leverage Disney+ Ads to reach premium CTV / streaming audiences, a high-impact in-stream video inventory, complementary to YouTube / Twitch.
Get more conversions on your e-commerce site thanks to data, to cure the "leaky cart" effect caused by a very low conversion rate resulting from specific elements or steps of the conversion funnel, focusing on the use of heatmaps combined with A/B/z tests adapting the UX (experience) and the UI (interface), significantly increasing revenue (with a 1.5% conversion rate: a +1.5% increase = revenue multiplied by 2).
Leverage the strategy vital to any e-commerce site to significantly multiply ROI: send the right messages at the right time to convert or (re)engage the audience, maximize the returns of your marketing levers by letting no momentum slip away, while strengthening the transactional bond, all at low cost since it capitalizes on an already acquired audience.
Leverage the growth lever that turns one-time buyers into loyal customers, with a loyalty program built on mechanics designed to maximize orders, average cart, and customer lifetime value, rewarding your best customers while durably strengthening the bond between the brand and its audience.
Get a fresh start for your online reputation: proceed with the removal of harmful publications whatever their nature and location on the web, avoid the marketing & sales performance losses caused by a bad online reputation, and even reverse the trend by deploying strategies to build and secure a positive online reputation, turning it into a lasting performance lever.
Get better emailing performance and stop sending pointless emails that fail to deliver the expected results, with an approach centered on advanced technical tactics and maneuvers: in-depth work on email deliverability first, then optimization of structure and content, while ensuring the results obtained are sustained and amplified over time.
Leverage the marketing channel with the best ROI, thanks to emailings designed to convert, allowing you to capitalize on your existing email base, spend the minimum, enjoy flexibility on format and content, benefit from custom targeting through base segmentation, and control the delivery conditions, all maximizing results while investing in a channel the brand owns.
Leverage the latest Google Ads innovation, synergizing every advertising channel of the Google network, with unified campaign structures, an algorithm continuously optimizing budget allocation across all placements, precise cross-platform targeting, and the ability to build custom audiences exploited to their fullest thanks to cross-platform reach.
Leverage the world's #1 search engine, the best-performing "inbound" paid media channel, vital to capture a maximum of hyper-qualified traffic and benefit from endless continuous-optimization possibilities; a sustainable and scalable growth lever to build brick by brick.
Leverage the must-have acquisition channel for e-commerce: having your products featured first in search results through Google Shopping, with a hyper-precise algorithm targeting qualified buyers at the right moment with the right product, remarkably fast setup, and ROAS-driven budget control that can be fine-tuned down to each promoted product.
Leverage the must-have acquisition channel for any mobile app: Universal App Campaigns (UAC), automated placements across Google's advertising network including the app store, Google Search, and YouTube, algorithm-driven targeting, and dynamic ad formats automatically optimized to reach the best cost per install.
Get genuinely original growth hacks: growth tactics specifically designed for the brand and its objectives, a structured action plan, meticulous prioritization of the growth hacks based notably on performance and accessibility, a panel of tactics applicable in the short / medium / long term, a structured and scientific methodology, support during execution, as well as the opportunity to get an overview of the brand's marketing system and its opportunities.
Leverage an automated Instagram views and likes mechanic to generate maximum engagement on your account, accelerate social proof, and support the distribution of your content.
Leverage an automated Instagram follow / unfollow mechanic to generate maximum qualified traffic to your account, at a low running cost once the right pace is identified.
Leverage a localized Instagram follower acquisition mechanic to concentrate your community on a useful area (store, city, region) and support local acquisition.
Leverage the secret weapon of Instagram growth hacking, with the ability to send up to 3 million DMs per day, without frontal exposure of the brand, hyper-qualified targeting based on account and hashtag follows, and near-infinite scalability given the 2 billion monthly users.
Leverage the secret weapon of Instagram growth hacking, with the ability to send up to 3 million DMs per day, without frontal exposure of the brand, hyper-qualified targeting based on account and hashtag follows, and near-infinite scalability given the 2 billion monthly users.
Leverage an army of Instagram fans that shares and distributes your content to targeted communities on autopilot, to achieve scalable organic reach without depending solely on paid advertising.
Produce an impactful audio jingle / slogan, designed to catch the ear and be remembered by the listener, true to the brand and its values, custom-made following a scientific methodology, and usable within various types of audio productions or broadcast on its own.
Produce a custom landing page achieving maximum conversions, with a scientific content-first approach, a structure designed to win over visitors (copywriting frameworks), meticulous writing where every letter makes a difference (copy design), and custom aesthetics true to the brand.
Get more conversions on your landing pages by perfecting them with data, focusing on the use of heatmaps combined with A/B/z tests adapting the UX (experience) and the UI (interface), significantly increasing results (with a 1.5% conversion rate: a +1.5% increase = 2x more results).
Leverage the combination of local SEO and automation with automatically generated local landing pages: pages designed for conversion, a structure optimized for local organic search, unique content for every page thanks to content spinning, a geographic precision level of your choice from continent to neighborhood, a guaranteed gain of positions in search results, and a way to collect precious local insights on the brand and its market.
Produce custom landing pages achieving maximum conversions, with a scientific content-first approach, a structure designed to win over visitors (copywriting frameworks), meticulous writing where every letter makes a difference (copy design), and custom aesthetics true to the brand.
Leverage the strong engagement generated by lead magnets, built on the foot-in-the-door and perceived-value-maximization tactics, running fully autonomously and durably usable once in place, generating leads at scale with the best ROI thanks to conversion rates significantly higher than a contact form for example, along with an automated funnel to filter the leads and process them according to their qualification.
Leverage the strategy vital to lead generation, letting no lead go cold and accelerating their conversion, by sending the right messages at the right time to convert or engage the lead (high-value messages or simple transactional follow-ups), building a system that will let no opportunity slip away, while staying more present in the user's mind, maximizing the returns of all your levers as a complement, and all at low cost since it capitalizes on an already acquired audience.
Leverage the largest professional network, #1 for generating B2B leads, with an international reach and many high-performing ad formats, delivering excellent results after a learning and structuring phase that must be rigorously respected.
Leverage the #1 professional social network for prospecting, with 250M+ monthly users on LinkedIn, thanks to fully automated interactions to generate opportunities, precise targeting through a multitude of hyper-precise filters, and strong scalability on most targets.
Produce an impactful sonic logo, designed to never be forgotten, faithfully reflecting the brand and its values, custom-made following a scientific methodology, and usable within all your audio productions.
Leverage the most effective short-term B2B action lever, through a cold mailing mechanic (targeted cold prospecting), while broadcasting at scale up to 1 million emails per month, preserving sender and email content personalization, and ensuring maximum deliverability (between 81.7% and 97.3%): perfect for reaching a massive target in record time.
Install Matomo Analytics to measure your traffic with full data sovereignty, a ready-to-use and supported alternative to GA4.
Leverage the platforms and networks of Meta (Instagram, Facebook, Messenger, Audience Network), essential for every type of campaign, whose core strengths are the diversity of formats and placements and the most advanced targeting algorithm on the market.
Leverage the Microsoft Ads advertising network, reaching 650M+ unique monthly visitors, with a mostly inbound audience coming from qualified searches, the ability to build custom audiences, and placements across a large number of partner platforms such as Bing, Yahoo, DuckDuckGo, Ecosia, Qwant, and many others.
Leverage the ad space of 350+ newsletters, with 1.3B+ monthly impressions and 26M+ daily readers, optimal engagement thanks to the alignment between the newsletters' editorial line and the ads, a non-intrusive native format, a premium network of general-interest and specialized newsletters, and precise audience targeting covering socio-demographic, geographic, and technical criteria.
Leverage Netflix Ads to broadcast on CTV / streaming to premium audiences, a high-attention in-stream video lever with a high media budget.
Leverage the virality of a meticulously orchestrated buzz marketing operation to propel the brand's notoriety to new heights, enhance the brand image, create a gap with competitors, and trigger maximum outcomes of all kinds, all benefiting every other marketing lever by significantly increasing brand recognition and thus improving advertising costs and overall performance.
Leverage the notoriety of influencers in service of your brand, with a data-driven selection, an original creative concept showcasing the brand and increasing its recognition, the creation of social proof to use across all your marketing, maximum visibility with the influencers' audience, and additional content for the brand's content marketing depending on the negotiated conditions.
Leverage Outbrain's solid publisher network, with native ads enhancing your brand and boosting its visibility while maximizing conversions, the most precise interest-based audience targeting in native ads, an exhaustive choice of placements by topic, the ability to build custom audiences, and precise, comprehensive performance tracking.
Produce impactful static visuals & video ads to diversify your ad formats without compromising on performance: opening up a maximum of experimentation possibilities on one hand, notably through static visuals which are produced quickly and allow testing different messages, while maximizing advertising results on the other hand thanks to videos, a more captivating format favored by the platforms.
Leverage the world's #1 inspirational platform, unsaturated by advertisers, with targeting and an algorithm built on topics whose interest is confirmed for the audience, ensuring the best engagement on every impression and generating highly qualified, attentive traffic, even on the most specific subjects.
Leverage the notoriety and authority of web media, an excellent lever to propel organic SEO through authority sharing thanks to backlinks, gain a high-impact marketing argument thanks to public recognition of the media, visibility with the media's audience, and additional content for the brand's content marketing.
Leverage the most powerful growth lever, viral referral, behind the success of many major brands in record time, with a purely scientific approach built on maximizing the R0 (the reproduction rate of a virus) for exponential propagation (for example: 4 customers = 40 shares * 20% conversion = 8 customers; i.e. R = 2 since each customer brings 2 new ones, who will bring 4, etc.).
Leverage PropellerAds for native / push / pop volume at a controlled CPA, useful for offer test&learn and for scaling on performance inventories outside the walled gardens.
Leverage the qualified visibility brought by podcasts, thanks to a meticulously built strategy, targeting driven by themes and topics, a prominent place given to the brand by the sponsored podcast driving stronger listener recognition, and the ability to reach audiences whose attention is hard to earn at a moment when they are open and ready to receive information on the subject.
Leverage Pushground for high-volume push notification campaigns, a low-friction performance acquisition lever, complementary to native / pop.
Leverage the world's #1 F.A.Q., with 300M+ monthly users on Quora asking questions and reading answers, hyper-granular targeting by topics and keywords letting you be the obvious answer to qualified needs expressed by users, and a low saturation level.
Leverage the power of Reddit, 430M+ users engaged monthly in deeply involved communities, enabling the best-performing interest-based targeting, both broad and exhaustive.
Leverage RevContent, a native ads network, to serve editorial recommendations to reading audiences, prioritizing cost per action.
Leverage the broadcasting power of Snapchat, with 530M+ monthly active users, the best quantitative cost of distribution, a high level of interaction, excellent targeting (especially geo-targeting with 100-meter precision) and formats built around immediate calls to action.
Produce an impactful audio ad spot, designed to catch the ear and be remembered by the listener, made to be broadcast on audio streaming platforms or in podcasts and similar productions, while staying true to the brand and its values.
Produce a video ad spot centered on creativity and depth of message, including a film shoot bringing a unique concept to life, to better win over the target audience and propel your brand image and its public recognition at scale, while maximizing results on digital advertising platforms with a favored format, better received by the audience compared to static visuals.
Produce a video ad spot centered on creativity and depth of message, to better win over the target audience and propel your brand image and its public recognition at scale, while maximizing results on digital advertising platforms with a favored format, better received by the audience compared to static visuals.
Leverage the world's #1 audio streaming platform, with 210M+ listeners reachable through ads on Spotify, heightened attention thanks to placements integrated into the experience, a more original and differentiating creative ad format for the brand, an extremely low saturation rate, and stunning targeting by: location, language, interests, real-time context, music genre, and fan communities.
Leverage StackAdapt's unique programmatic technology to serve ads across every type of medium and placement, with precise publisher selection, an AI-optimized media buying mechanism, contextual targeting, and very strong scaling potential thanks to the broad publisher catalog.
Leverage Street Marketing to create real contact with your audience, a high-impact local activation lever, complementary to digital campaigns.
Leverage Taboola's solid publisher network, with native ads prioritizing the best cost per action, served to 500M+ users, an exhaustive choice of placements by topic, diversified interest-based audience targeting, the ability to build custom audiences, and precise, comprehensive performance tracking.
Leverage the 500M+ monthly active users on Telegram, serving precise messages in public channels where 500B+ messages are read every month, while finely tuning your targeting, and benefiting from a very high attention rate and very low platform saturation.
Leverage the secret weapon of Telegram growth hacking, with the ability to activate up to 1.3 million DMs per day, without frontal exposure of the brand, hyper-qualified targeting based on channel members, and near-infinite scalability given the 500 million monthly users.
Leverage the secret weapon of Telegram growth hacking, with the ability to activate up to 1.3 million DMs per day, without frontal exposure of the brand, hyper-qualified targeting based on channel members, and near-infinite scalability given the 500 million monthly users.
Leverage the rising leader TikTok, with a 100% video positioning, the best engagement rate of all platforms, exceptional reach performance without sacrificing other KPIs, the most sophisticated targeting algorithm, and a saturation level still very low compared to other platforms.
Leverage an automated TikTok follow / unfollow mechanic to generate maximum qualified traffic to your account, at a low running cost once the right pace is identified.
Leverage the #1 "web TV", with a minimum of 2.5M+ viewers on Twitch at any given moment, a model between traditional advertising and influencer marketing, real gains in brand recognition and awareness on top of conversion goals, extremely precise targeting based on the topics that captivate your audiences, and a very high-performing 100% video format.
Leverage the #1 information social network, with 430M+ monthly users, hyper-powerful audience targeting, an attentive and deeply curious public, controlled budgets, a reactive algorithm, the ability to build custom audiences, and a wide range of ad formats and placements.
Leverage an automated Twitter follow / unfollow mechanic to generate maximum qualified traffic to your account, at a low running cost once the right pace is identified.
Leverage the strategy vital to any platform to engage its users effectively and durably without effort, by sending the right messages at the right time to activate each user in a personalized way and lead them to the desired actions, thus increasing engagement while staying more present in the user's mind, all at low cost since it capitalizes on an already acquired audience.
Get authentic content produced by your customers, the best format to capture attention and earn the audience's trust, usable both for advertising campaigns and on marketing assets such as a landing page.
Get authentic content produced by your customers, the best format to capture attention and earn the audience's trust, usable both for advertising campaigns and on marketing assets such as a landing page.
Produce an impactful video ad to maximize advertising results with a more creative and captivating format, favored by the platforms as it is better received by the audience compared to static visuals.
Produce impactful video ads to maximize advertising results with a more creative and captivating format, favored by the platforms as it is better received by the audience compared to static visuals.
Produce impactful video ads to maximize advertising results with a more creative and captivating format, favored by the platforms as it is better received by the audience compared to static visuals.
Produce impactful video ads to maximize advertising results with a more creative and captivating format, favored by the platforms as it is better received by the audience compared to static visuals, plus the ability to reuse the videos on product pages to better attract and convert visitors.
Produce impactful video ads to maximize advertising results with a more creative and captivating format, favored by the platforms as it is better received by the audience compared to static visuals, plus the ability to reuse the videos on product pages to better attract and convert visitors.
Produce impactful static visuals, whose advantages are being faster to produce than videos, usable across a larger number of media and ad formats, and generally allowing you to experiment with a wide variety of messages at lower cost, often before committing to the production of one or several videos built from the best-performing static concepts.
Produce impactful static visuals, whose advantages are being faster to produce than videos, usable across a larger number of media and ad formats, and generally allowing you to experiment with a wide variety of messages at lower cost, often before committing to the production of one or several videos built from the best-performing static concepts.
Produce impactful static visuals, whose advantages are being faster to produce than videos, usable across a larger number of media and ad formats, and generally allowing you to experiment with a wide variety of messages at lower cost, often before committing to the production of one or several videos built from the best-performing static concepts.
Leverage the #1 Russian-speaking advertising platform, through the VK Ads network, with targeting technology impressive in its exhaustiveness and precision, varied ad formats, and above all placements across all the leading platforms of the Russian-speaking market including VKontakte, Odnoklassniki, plus other VK projects and ad network placements.
Leverage the best geo-targeted marketing platform, with 160M+ monthly Waze users, several ad formats to experiment with, very affordable costs thanks to low saturation, and the most reliable local targeting.
Leverage the #1 video platform, with 2.2B+ monthly users on YouTube, OTT and search video ad formats designed to captivate the audience and be served at the best moment, and the most precise targeting of the Google platforms by interest and geography.